The Process
Our shoe shine processes are not only effective, but also environmentally friendly. We use different techniques for each type of shoe material, ensuring that your shoes are cared for properly and sustainably. From leather to suede, we’ve got you covered.
Leather
wash
Saddle soap & water wash (cleans leather without stripping of natural oils)
brush buff
100% horse hair brushes used to brush wax into leather and reveal shine
moisturize
Lanolin oil massaged into leather
wax polish
Second coat of color matched wax polish is lightly massaged into leather to seal color, and add a protective coating
cream polish
Color matched cream polish is massaged into leather to re-stain leather
sole dressing
[For leather soles only] Brown/Black leather dye is brushed around the visible midsole to re-stain.
wax polish
Color matched wax polish is lightly massaged into leather to seal color, and add a protective coating.
spray & buff
Gentle water spritz is added to buffing rag before quickly buffing shoe to reveal the final shine.
Suede
brush
Dry brush over uppers and midsole to remove loose dirt
brush
Stiff brush applied to brush nap up
erase
Stain removing rubber eraser is applied to any remaining stains
wax polish
Stain repellent applied to provide temporary block from spills and stains
spot treatment
Spot stain treatment to remove remaining dark areas
dry
Sneakers
lace removal
Laces removed and washed
dry
brush
Dry brush over uppers and midsole to remove loose dirt
relaced
​
erase
Color matched cream polish is massaged into leather to re-stain leather
stain repellent applied
Stain repellent applied to provide temporary block from spills and stains
wash
Color matched wax polish is lightly massaged into leather to seal color, and add a protective coating.